Celebrating 30 Years of Pellman’s Automotive: A Legacy of Trust & Excellence
The smell of fresh oil, the hum of an engine coming back to life, the feeling of grease-covered hands after a hard day's work—these are the moments that built Pellman’s Automotive. Thirty years ago, it was just a dream—one fueled by passion, dedication, and a commitment to serving our Boulder community with honesty and expertise. Today, as we celebrate our 30th anniversary, we reflect on the long days and the hardworking hearts that made this journey possible. Most of all, we celebrate the people—our team, our customers, and our community—who have driven us forward every step of the way. For us, it’s never only about fixing cars—it’s about the satisfaction of helping people, solving problems, and making sure every customer leaves feeling cared for.
A Humble Beginning: From One Bay to a Trusted Boulder Repair Shop
In 1995, Brad and Lisa Pellman took a leap of faith and opened Pellman’s Automotive with just one service bay and two employees—themselves! Brad’s love for cars and helping people, paired with Lisa’s dedication to running a customer-focused business, laid the foundation for what Pellman’s has become today: a trusted, family-owned auto repair shop with 18 employees and an unwavering commitment to quality and care.
Brad moved to Longmont when he was 11 and has been working in the automotive industry since he was 15. His passion for fixing cars was about more than just repairs—it was about keeping people safe and helping them get where they needed to go. Lisa, a third-generation Coloradan and a Boulder native helped grow the business by focusing on exceptional customer service and community connections.
Together, they built Pellman’s Automotive not just as a business but as a place where people could feel confident that their vehicles were in good hands
Commitment to Excellence & Industry Leadership
As Pellman’s grew, so did Brad and Lisa’s dedication to improving the automotive repair industry as a whole. Over the years, they have served on regional and national industry boards and councils, advocating for better service standards, innovation, and ongoing education for automotive professionals.
Brad's leadership roles have included serving on the ASA Colorado Board from 2010 to 2019, acting as Chairman for five of those years, and participating on the ASE Board of Governors since 2013, where he was appointed Chairman in 2022. Both Brad and Lisa have also proudly served on the TechNet Advisory Council for multiple years, helping guide the future of independent repair shops nationwide.
Under their leadership, Pellman’s Automotive has been honored with numerous awards that reflect their commitment to excellence, including the ASE Blue Seal of Excellence, Colorado Environmental Leader Award, Carquest Excellence Award, Best of the West Auto Repair, and the pinnacle recognition of being named Top Shop in the U.S. by MotorAge Magazine in 2013. Pellman’s has also been consistently voted Boulder’s Best Car Repair Shop, a true testament to the trust and loyalty of the community they serve.
Their passion for excellence extends beyond leadership roles. At Pellman’s, all of our technicians receive specialized technical training, ensuring they stay up to date with evolving vehicle technology and industry best practices.
As a shop, we’re also committed to operating responsibly. We’ve been 100% solar-powered since 2011 and exceed industry standards for recycling and sustainability, reinforcing our commitment to both our customers and the environment.
Brad and Lisa remain lifelong learners and industry advocates, always seeking new ways to improve service, support their team, and provide Boulder drivers with the highest level of automotive care.
The People Who Make Pellman’s What It Is Today
A business is only as strong as its team, and Pellman’s is fortunate to have some of the best in the industry. Our success over the past 30 years wouldn’t be possible without the dedicated, skilled professionals who share our commitment to quality service and customer care. While we've had many amazing team members join the Pellman’s family over the years, two of our longest-standing team members truly deserve special recognition for their unwavering dedication and impact on our journey.
Meet Dan Levin: Part of the Pellman’s Family for 28 Years
If you’ve visited Pellman’s in the past two decades, you likely know Dan Levin, our General Manager. His journey with Pellman’s began in 1997 when he first met Brad as a customer. After working off a repair bill at the shop, he discovered a love for the industry and never looked back.
Dan’s deep commitment to customer relationships, problem-solving, and the Boulder community has made him an invaluable part of the Pellman’s family. After all these years, he still finds joy in helping people keep their vehicles safe and reliable.
Meet Eric: Part of the Pellman’s Family for 27 Years
Another pillar of Pellman’s success is Eric, our Shop Foreman, who has been with us for an incredible 27 years. As a leader in the shop, Eric mirrors our dedication to customer satisfaction and doing the job right the first time. His expertise and mentorship ensure that every repair meets the highest standards, making him a trusted figure among both our team and our customers.
At Pellman’s, we’re more than just a repair shop—we’re a family of passionate professionals who take pride in keeping Boulder drivers safe on the road.
More Than a Repair Shop: A Community Staple
For 30 years, Pellman’s Automotive has been about more than fixing cars—it’s about building relationships. We take pride in our customer-first approach, commitment to quality, and the trust we’ve earned from generations of Boulder drivers.
One of our favorite quotes is: "Enter as Strangers, Leave as Friends."
It’s not just a saying—it’s the philosophy we bring to every customer interaction. Whether it’s your first visit or your hundredth, we want you to feel like part of the Pellman family.
Looking Ahead: The Next Chapter of Pellman’s Automotive
As we celebrate 30 years of service, we’re filled with gratitude—for our loyal customers, our dedicated team, and the Boulder community that has supported us every step of the way.
While cars and technology have changed, our core mission remains the same:
✅ Provide expert, honest, and high-quality auto repair.
✅ Help customers extend the life of their vehicles and avoid costly breakdowns.
✅ Make every interaction a positive, trustworthy experience.
From the bottom of our hearts, thank you for 30 amazing years. Whether you’ve been with us since the beginning or are visiting for the first time, we look forward to serving you for many more years to come!
Visit Pellman's Automotive at
2560 49th Street, Boulder, CO 80301, or call us at
(303) 938-4050 to
schedule your next service.
